The O’Neil Team
The O’Neil Team, a family-run real estate group, partnered with us to elevate their brand and embrace a fresh new chapter. As a retainer client, they rely on our design expertise each month for ongoing creative support. When Michelle’s son joined the team, adding the Byrd name to their legacy, they asked us to update their logo to reflect this meaningful evolution.
Their original logo, featuring a classic house design, was already a strong representation of their real estate business. To honor their new identity while maintaining the essence of their established brand, we introduced a subtle yet impactful element: a bird. This creative addition symbolized the unity of the team and beautifully tied their shared story together.
Beyond the logo, we took their refreshed brand to the next level with a suite of promotional materials designed to impress. From professional folders to engaging newsletters and practical notepads, every piece was crafted to reinforce their updated identity. The result? A cohesive and polished look that aligns with The O’Neil Team’s values of unity, professionalism, and dedication to their clients.
This project highlights the power of thoughtful branding and the importance of storytelling in design. By integrating personal elements with a professional aesthetic, we created a brand that not only represents the team’s expertise in real estate but also showcases their authenticity and heart.
If your business is looking for a brand refresh or ongoing creative support, we’re here to bring your vision to life. Let’s create a brand that truly reflects who you are and where you’re headed—just like we did for The O’Neil Team.
December 4, 2024